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Fort Atkinson Featured In Popular Super Bowl Commercial

Fort Atkinson got some national recognition during this past weekend’s Super Bowl by being a part of one of its most memorable commercials. The 1 minute, 45 second commercial during pregame that featured an actor portraying Vince Lombardi, was mostly filmed in Milwaukee but also partially in Fort Atkinson. Two businesses in downtown Fort Atkinson were included in the commercial, according to multiple sources. The commercial was reportedly filmed on December 29th along portions of Main Street.